At SMARTHOUSE, we’re proud to announce that we’ve led the rebranding of Oxious Talent Factory to Remake Society. 

This Rotterdam-based repair & repurpose shop is on a mission to create circular and social impact by upcycling discarded textiles and offering training and employment to people with poor job prospects. 

We created a new name, narrative, postioning, and with that a new logo, colour palette, font and as icing on the cake, a new style of photography that matches the new visual identity.