FILM FOR FUTURE – here for dramatic change! FFF has a very special place in our hearts as they embody everything we stand for here at Smarthouse. Their mission is to reduce the film industry’s carbon footprint and to bring about the sustainable transformative change this industry needs. Smarthouse created the brand strategy, visual identity (logo, …
juliet at pupkin Powerhouse film producers Iris Otten and Natalie van der Burg decided it was time to make a change. They want to make films and tv series that generate a positive impact on people. Human impact. So they founded Juliet. We loved developing this brand strategy together, followed by the website and the …
EVERYBODY DOES SOMETHING Embrace the fact that climate change is old news. We’re way past the question of whether you should do something for the climate, today it’s about what you can do. It may be big, it may be small, easy or laborious, cheap or costly, but everybody does something. What we did? We …
yu na mi broko mi The video of Birth of a new Age is a story about rebellion and resilience, told from an afro spiritual perspective. Director Kevin Osepa mesmerizes the audience with spirituality and mythology on a journey from rebellion to liberation, symbolized by Jeangu’s baptism, erupting in a powerful, colourful celebration. The celebration …
share life. give blood. Agency Total Active Media asked us to produce 3 commercials with the theme ’Share Life. Give Blood.’ The films evolve around the fact that blood donors are anonymous and never get to meet the people they have saved, who are actually very grateful. Except for the people in these films. The …
you’re already changing the world Agency KesselsKramer asked us the produce a tv commercial for Germany and online content for Europe. The smartphone market is dominated by a few huge global players, caught up in a continuous specs battle, seducing consumers to switch to new phones. But not with Dutch company Fairphone. Their phones are …
Drive to believe Drive to believe. We invited non-Tesla drivers from all over Europe to experience its performance, range, safety, charging power and technology. In the Drive to Believe Challenge 4 people changed their current vehicle for a Tesla for one week. And we created 4 films: a public prosecutor from the Netherlands experiences Tesla’s …
How to raise awareness for a new skateboard brand in the hipster world. Agency Lemon Scented Tea asked us to create a film that underlines the fact that the decks are entirely made out of ocean plastics. Bottle caps to be exact. We designed an infinity vortex where the ocean, ocean plastics, and its creatures …
#JOINTHEFLOCK Tech companies like Twitter are having trouble hiring, and the tech worker shortage forces them to be creative with their recruitment campaigns. How to create that global campaign that inspires techies from all over the world to apply at Twitter and to become a Tweep (Twitter employee)? Twitter is this unmitigated, unbridled symphony of …
FOUNDERS FILM The founders of Naïf want to tell their story. But ‘about us’ films are often no more than talking heads or simply boring. How can we make a film that truly gives voice to the brand and its founders, and underlines their key impact indicators without becoming boring or preachy? We stayed as …
